• Career & Professional Development

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Degrees
Certificate - Digital and Social Media Professional

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Digital and Social Media Professional

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Continuing Education Office

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  • Career & Professional Development

Overview

What was a nonexistent field 10 years ago has become a driving force in business, marketing and development today. The Digital and Social Media Professional Certificate is for individuals interested in a career involving social media. This may include current professionals tasked with branding, public affairs, marketing communications or community outreach and engagement or entrepreneurs / small business owners. This program will train the student to plan, execute and assess a comprehensive and effective social media campaign for corporations, government agencies or non-profit organizations. 

Occupational Requirement

Basic computer skills. High School Diploma or GED. Many related occupations such as Advertising, Promotions, Public Relations, Marketing or Public Affairs Managers may require an Associate or Bachelor's degree. 

Information Unique to the Training

Some required core courses are hybrid, with part of the class conducted in class and part on-line outside of class. Access outside of CCC to a computer with reliable internet access is required. The capstone Digital and Social Media Strategy project is required for completion and will necessitate work outside of class time. 

Courses to Complete

  • DAP-772 Introductory Seminar in Digital and Social Media
  • DAP-837 Social Media Strategies and Tactics
  • DAP-775 Social Media Analytics: Measuring and Assessing Metrics and ROI
  • DAP-807 Advertising on Social Media
  • DAP-778 Digital and Social Media Program Capstone 


View current course offerings.  Not all courses are offered in every schedule.

Approximate Number of Hours

40 hours 

Approximate Training Cost

$709  

Licensure/Certification Earned 

None  

Estimated Hourly Wage*

$20 - $56, depending on other education / degree and experience 

 

 

*Unless noted, cost does not include any required textbooks, applicable licensing fees, background check fees, testing fees, etc.
**Wages are based on data from the 
Bureau of Labor Statistics and are estimates only.

 

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